Visual Identity
It is critical for customers to see your brand and get a sense of the quality of your product or service. You feel like your brand may be a bit old and tired. It is common (and a great sign!) for a company to outgrow its brand.
Your logo is just one part of your brand. The visual identity is the whole picture that creates a consistent, recognisable look across all touchpoints.
At Tailwind we are experts at expanding your brand to become a full visual system including typography (fonts and styling), patterns, visual treatments, and supplemental design elements.
*Excludes font licensing costs. Free alternatives included.
Brand guidelines and visual identity for Goldes Developments
Tailwind helped to unify Insol’s visual language and strengthen the presentation of their projects
Brand identity for Real Steel
Brand and visual identity design for new Queenstown's new personal concierge service, Grey Fox — website, business cards, letterhead and email signature.
Branding and style sheet for new property developer, ReDevelop
New brand collateral for Gee Quiz — quiz booklets, email signature, pens, business cards, caricatures
Brand refresh and brand collateral for property developer, Gillies Group — presentation folder, letterhead, business cards
Collection of new collateral for The Great Bunch — arrangement card, gift card, business card
Brand refresh for Upper Hutt Skin Clinic and a GP outreach campaign — flyer, letter, gift card
Brand and visual identity design for Body of Work — business cards, letterhead, email signature, brochure, gift voucher