Our Portfolio
Here’s where we share our recent work and insights on our process. Scroll down to see everything or select a category below to narrow your focus.
Rebranding That Works: How Tailwind has helped Above Focus continue to grow
Tailwind has worked closely with Above Focus since we rebranded the company in late 2023. They’re one of our best success stories!
The Tailwind team has been proud to support this growth and so we’re taking the opportunity to share some of the work we’ve been doing.
Te Kupenga o Rongomai Social Ad Campaign
A Social Media Ad campaign we created for Te Kupenga o Rongomai - Maidstone Sports Hub, to increase visibility and bookings in their incredible facilities! We used high quality branding and visual identity design alongside solid strategy to deliver great results.
New Business Launch and Branding for Tide Tribe
Brand identity for charter company Tide Tribe.
Last year, our team was offered the opportunity to help a long-time client’s passion project come to life: Tide Tribe boat tours. This idea sprouted from our client’s desire to share their passion for surfing and travelling throughout the north-western side of the Fijian archipelago.
We helped launch Tide Tribe with a new brand identity, website, business cards, partnership pitch decks for local tourism agencies, and more.
Brand Refresh for Griffiths
Griffiths partnered with Tailwind to undertake a strategic rebranding to mark a new chapter for the company, streamlining its operations and presenting a cohesive identity to the market.
Event identity for Rhythms by the River
Event identity for Sunshine Coast Real Estate Company Whisker Coastal Property. They run this free community event on the waterfront to raise money for charity.
Our delivery for the event included: custom website landing page with animations and donation ticker, posters, flyers, social media posts, email signature, and donation stickers.
New brand identity for ManaBuilt
A new brand identity for ManaBuilt, a local building company operating since 2006, that reflects its core values of quality workmanship, integrity, and cultural pride.
Marketing Campaign for Friday Homes Construction
We kicked off 2025 with an impactful campaign for Friday Homes Construction, featuring a bold offer: “We’ll beat any competitor’s price on a new home or development by 5%”.
Brand Design for Mana Mauri
The logo strongly whakapapas to maunga and to Papatūānuku and Ranginui. The elements all come together in the shape of a waka symbolising navigation.
Revitalising Arrow Uniforms
Arrow Uniforms approached Tailwind to refine and improve their branding, marketing, and language, which had grown disparate over the years and was not reflective of just how awesome this industry-leading nationwide company is.
Events Pack for Royalburn Station
We were thrilled to work on Nadia Lim’s Royalburn Station, collaborating with event designers Watson & Wyatt Design to establish the farm as a unique and boutique events venue in Arrowtown.
Smoko Chat Card Game
Tailwind was commissioned to design the new card game Smoko Chat to spark meaningful conversations in the workplace.
Improving Company Communication Through Inclusivity
Transport Trailers commissioned a translated version of their employee manual for the Filipino segment of their workforce.
Series Identity and Marketing for ‘Being Turi’
The Tailwind team is honoured to have played a small part in the making of this incredible documentary series.
Tailwind Wins Awards for Te Kupenga o Rongomai Maidstone Sports Hub
After designing this community hub's branding, Tailwind was tasked with creating an effective wayfinding system and implementing a strong visual identity throughout the Te Kupenga o Rongomai building.
Branding and Marketing for Real Estate Development
The marketing booklet carries through the brand’s angular feel with ‘anchored’ imagery, a tag system and geometrical ‘arrow’ devices echoing the logo.
Vehicle Graphics for Above Focus
We had the pleasure of designing some more vehicle graphics for our client Above Focus Roofing.
Toa ITM Kitchens & Interiors Design Showcase
The Toa ITM Kitchen Design team needed an attractive way to showcase their services to existing and potential clients so we created a neat folder to include all the information they would hand over to customers.
New Branding for Real Steel
Tailwind has been working with Real Steel since 2014. After almost a decade, we had the pleasure of giving this industry-leading nationwide steel processing business a much-needed brand refresh.
New website for Te Kupenga o Rongomai
Showcasing these various hire options defined the website's structure, and as a result users will find it easy to access all the information they need to pick and book the perfect venue for their event or activity.