Longtime Tailwind client, Helium Financial Planning, has continued to refine and improve their business since we established the brand in 2021. Following a process of optimising their brand positioning, we were tasked with refreshing the visual identity and communications to suit.
The goal was to give Helium a more sophisticated appearance, less corporate and more human, connecting customers with Jeshal, the expert behind the brand.
We created new layout styles, iconography, and typography. The website was fully re-designed, in collaboration with One Good Thought, who tackled the copywriting with style! Visit helium.nz to see more.
Website
Information Pack
The testing ground for the new brand and language was a stunning new printed information pack. If you want to leave customers with a tangible connection to your brand, print is a great way to break out from the feed and stay memorable. See more of our document/print work here!
If your business is growing and changing, make sure your brand and communications come along for the ride too! Get in touch with us to see how we can make sure all your hard work shines through in your brand.
