The Tailwind Blog
Here’s where we share our recent work and helpful advice. Scroll down to see everything or select a category below to narrow your focus.
New business launch package for Jason Medina Life Celebrant
Queenstown-based celebrant Jason Medina was getting prepared to launch his own business when he asked us to help him build a brand package that portrayed his passion and positive energy.
Designing memorable business cards
We pulled some business cards out from our archives to show a client a couple of examples... Turns out we have quite the collection!
Simply Safety’s vibrant new brand identity
We kept pink at the forefront of Simply Safety's new brand and came up with the following concept: Simply Safety is like the laces to your boots, providing structure and safety to your business.
A new brand identity for Lower North Electrical
Tailwind took on Queen Street Pharmacy's previous brand identity and extended it to flow throughout a bright, family-friendly new website.
A transformative brand refresh for Above Focus
So our task became: capture what makes Above Focus great, craft a memorable brand that tells this story, and apply this effectively across all of their channels and collateral.
FH Group Developments
The Tailwind team dedicated much of 2022 to transforming well-known local building company Friday Homes into a fully-fledged property development company. Friday Homes came to Tailwind with a goal — rebrand the business as “FH Group Developments” and build a sophisticated and flexible new visual identity across every facet of the business: website, digital, social, print, signage, vehicles, and more.
A new brand is about to be launched — Alchemy Lab
A new brand is about to be launched 🚀 🚀 🚀
It’s no surprise that a marketing consultant knows the value of great design and strong brand positioning! We’ve worked with Vanessa in other projects over the past couple of years, and when it was time for her to create a new visual brand for her business, she came straight to us! We loved working with Vanessa from Alchemy Lab to get her new business off to the best possible start.
Deals on Wheels Branding & Signage
We worked with Deals on Wheels to refine their logo and produce new signage design that they were happy with, clearly presents their offering, and enables their business to really pop and be noticed.
Website & Business Cards for Trust Air
We helped Trust Air with a sharp new website and an improved business card design. While we were at it we also tightened up their logo and prepared a full set of logo files to serve the business into the future.
Initial brand design for Hepi Gage Construction
Longtime friend of Tailwind, Leonard Gage, and his business partner Luke Hepi, needed the a strong brand design to get their residential construction business partnership off on the right foot in a highly competitive industry. 🏡
Launch package for Grey Fox
Queenstown's Virginie Vandehnove is a good friend of Tailwind so it was our pleasure to help her establish the brand for this exciting new venture! 😀
Full Tailwind treatment for Corvus Legal
It's always great to have a customer that values strong branding and consistency. 👌 We had the privilege of working with local family law specialist Craig Foster right from day one as he started his new business, Corvus Legal.
The end result looks very sharp across the range of material we designed: website, business cards, letterhead, email signature, Google My Business listing, and signage design.
Hutt City Autoglass Gets a Marketing Upgrade!
We love to give local businesses a tailwind! Terrance from Hutt City Autoglass approached us to level up his new business. We built him a new website — including copywriting — upgraded his business cards, and designed some social images to advertise his key benefits!
New Business Cards!
Always love getting our hands on new business cards!
SD Joinery rebrand
We recently rebranded local business SD Joinery with a simple and stylish monogram-style logo which looks awesome in print.
JG Testing new branding
We love working with new businesses! A solid brand foundation sets you up for success. It was our pleasure to work with Jayme at JG Testing.
The Great Bunch brand refresh
🙌 Check out this vibrant brand refresh for a vibrant local business! 🙌 We absolutely loved working on this project for Tailwind’s neighbour The Great Bunch, who needed a new brand to make their awesome business stand out and reflect the true quality of their product. 💐